Zodiac Perfume Box

This gable box design was a particularly project. It involved creating a brand for ZODIAC Perfume by Carson & Cole, and a coordinating gable box design for this fragrance set. I really wanted to feature the beautiful bottle in the design and created the color palette from that photograph. I created a shiny 3D logo for the primary packaging logo, and a secondary variation for branding and merchandise. As with all of the projects in my portfolio, I wrote all of the copy in this design.

While the mockups below do not show the entire design, keep scrolling for the complete composite design photo.

Unlock the mockup above, this is the complete composite layout, which shows the entire design and dieline, including the top of the box. A lot of detail went into this design and it is one I am really proud of!

Composite Layout

Zodiac Perfume brand guide including logo and logo variations, typography, color palette and brand elements.

The Zodiac Brand

My process always begins with research and for this fragrance brand, I put a lot of time into that. This photo shows my final hand drawn design, which helped me focus in on the typographic elements I wanted to include.

At this point, my vision really started to come together, and assembling the dummy made the editing process clearer.

Process Photos

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Coffee Bag (Package Design)

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Kitsch Display Box (Package Design)